retail sales force empowerment

We understand that the backbone of any successful retail business lies in its talented workforce and motivated team members. With our specialized expertise, we offer a range of services that will significantly impact your retail operation, driving success and elevating your business to new heights. 

Control Selling™ 

Control Selling is an exclusive training program designed by Retail 212° to evaluate the specific requirements of your sales team. This assessment enables us to create tailored sales training programs that drive tangible business outcomes, considering the unique skill levels of your front-line staff and the distinctive attributes of your products.

Drawing on insights from neuroscience and understanding the decision-making process of your customers, Control Selling™ goes beyond traditional sales training approaches. Our system is designed to be easily implemented and customized to suit your product offerings.

The program places a strong emphasis on cultivating two crucial qualities that every salesperson should possess: Emotional Intelligence (EQ) and Personal Drive Sale (PDS). These qualities are paramount in establishing effective connections with customers and driving successful sales outcomes.

Our tailored retail training programs are designed to equip your team with the essential skills and knowledge needed to excel in their roles. From customer service excellence to effective sales techniques, our training ensures your staff delivers exceptional experiences that build customer loyalty and drive sales growth. 

Control Talent™ 

Our Control Talent approach is built on two fundamental qualities that we believe are essential in every salesperson: Emotional Intelligence and Personal Sales Drive.

EMOTIONAL INTELLIGENCE: This encompasses the ability to understand and regulate one's own emotions while empathizing with others, allowing salespeople to effectively connect with customers and sell products or services.

PERSONAL SALES DRIVE: The second critical characteristic of successful salespeople is a unique self-motivation that fuels their desire and determination to close sales on a personal and ego-driven level.

Hiring the right people is crucial for your retail success. Our expert recruitment team identifies top talent that aligns with your brand values and customer-focused approach. We conduct thorough assessments to ensure the perfect fit for your retail environment.

Control Insentive™

Despite the diligent efforts of retailers, the sales function is not performing at its best. This can be attributed to two primary reasons: employees lacking awareness of the corporate sales strategy and fundamental deficiencies in the capabilities and behaviors of the sales force.

Retail 212° has introduced a fresh and innovative approach to address these issues through the implementation of an incentive scheme known as Control Incentive™. This powerful tool is designed to eliminate the common shortcomings found in most retail operations and effectively influence the desired sales behaviors, leading to more impactful and efficient people development.

Benefits of our Services to Retailers

• Increased Sales and Revenue: A well-trained and motivated team is more effective in driving sales and increasing revenue. With our retail training and incentivizing programs, you'll witness a direct impact on your bottom line.

• Improved Customer Experience: Customers are at the heart of your retail business. By providing your staff with the right training and incentives, they will be empowered to deliver exceptional customer experiences, leading to increased customer satisfaction and loyalty.

• Reduced Turnover: Strategic retail recruitment ensures you hire candidates who fit your company culture, reducing turnover rates and fostering a stable and dedicated workforce.

• Enhanced Brand Reputation: A well-trained and incentivized team delivers consistent, positive interactions, enhancing your brand's reputation and setting you apart from the competition.

• Employee Empowerment: Investing in retail training and incentives demonstrates your commitment to your employees' growth and success, leading to increased motivation and job satisfaction.

• Long-Term Growth: With our services, you'll build a strong foundation for long-term growth. Your trained and motivated team will continue to deliver exceptional results, creating a cycle of success for your retail business.

Unlock the Full Potential of Your Retail Team

At Retail 212°, we believe that your team's success is the key to your retail success. With our retail training, recruiting, and incentivizing services, you'll witness transformative benefits that will positively impact every aspect of your business.

Step into a brighter retail future with our expert solutions. Contact us today to explore how our services can elevate your retail operation and drive unprecedented growth and prosperity. Let us be your partner in creating a winning team that delivers outstanding results and takes your retail business to new heights.